The Design Journal

With just one captivating print, you can effortlessly expand your product range and appeal to a wider range of customers.

It seems like major retailers have overlooked the vibrant spectrum of colours available in the Pantone libraries when it comes to boys' swimwear. With just a couple of yellow options amidst 52 blues on one website that I searched... the lack of choice is evident.

Buying gender-neutral prints involves embracing a mindset of inclusivity, exploring a wide range of themes and colours, and prioritising comfort and versatility.

As a freelance textile designer, the journey has been a bumpy road of creativity, challenges, and growth. Here are three invaluable lessons that I have learned over my 10 years...

Explore the world of surface design patterns and everything you need to know! Learn their importance, benefits, and how to choose between DIY and hiring a pro.

I felt deeply honoured to be entrusted with the creation of a truly special illustration for The House of Aama collection in collaboration with Target, celebrating Black History Month.

No matter how well made the clothing is or how many hours you’ve poured into the curation process, the wrong print can take an otherwise beautiful collection and make it appear, well, mediocre. It can be difficult navigating the world of printed textile design. And with a sea of options, how do you know that you’re getting quality work that breathes life into your collection? Lets explore some options.

The Slow Fashion Movement is a powerful force driving change, putting the brakes on excessive production and unethical practices. Slow fashion encourages mindful consumption, fostering a connection between consumers and their clothing. Print design can provide a unique avenue for self-expression and storytelling. Combined, they can create a narrative that transcends fleeting trends.