February 12, 2024
3 Key Principles when Selecting Gender-Neutral Prints for your brand

Buying gender-neutral prints involves embracing a mindset of inclusivity, exploring a wide range of themes and colours, and prioritising comfort and versatility.

Buying gender-neutral prints involves embracing a mindset of inclusivity, exploring a wide range of themes and colours, and prioritising comfort and versatility.

Themes and Motifs:Opt for universal themes and motifs that appeal to a broad spectrum of interests, avoiding stereotypes associated with specific genders. Explore nature-inspired designs, abstract shapes, and whimsical patterns that spark creativity without conforming to traditional expectations.

Inclusive Color Palette:Opt for a diverse and inclusive colour palette that avoids strictly masculine or feminine colours. Incorporate a broad range of colours such as greens, yellows, oranges, and neutrals.

Minimalistic Approach:Simple designs create a minimalist look that is often more inclusive. Clean lines and simple shapes can be appealing to people with diverse tastes.By focusing on these aspects, prints can cater to the diverse interests and identities of people of all ages!

If you have a collection that needs print direction for women, men, or children, get in touch, and let's create something fun and unique to get people talking. Drop me a message or email at steph@breezestudio.co.#diversity#genderneutral#color#neutralprint#printdesigner#surfacepattern#illustration#buyerinsights#seniordesigners

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